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Entries from June 2008

Stories from SXSWi 2008 - Creating Findable Rich Media Content

March 31st, 2008 · 1 Comment

Here are my notes for the Creating findable rich media content session at SXSW Interactive. Listen to the podcast for yourself if my haphazard notes are difficult to follow.

Navigation typically not followable for Flash, etc. Text is embedded, not retrievable by spiders, key text is not prominent or differentiated (even XML).
Lack of a unique URL [...]

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Tags: social media · sxsw

Examples of content providers blogging for customers

March 26th, 2008 · 10 Comments

Sarah O’Keefe wrote up a nice summary of the WritersUA Pundits Panel, and Bogo Vatovec (of Bovacon)  made a statement something like this:
Introverted technical writers will not be writing help any more and will be replaced with experts moderating support forums. … Technical writers can no longer afford to hide in their cubes, they must [...]

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Tags: blogging

Stories from SXSWi 2008 - Textbooks of the Future: Free & Collaborative

March 23rd, 2008 · 1 Comment

I have been talking to SJ Klein regularly via email and phone for my work on the wiki pages and kid’s user manual for the XO laptop for One Laptop Per Child, so I was excited to hear him speak and meet him in person. Also, directly afterwards I planned to go to lunch with [...]

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Tags: sxsw · writing

It’s the network, not the media, plus, the Content Wrangler Community on Ning

March 20th, 2008 · 1 Comment

Another one of my takeaways from last week’s South By South West Interactive conference is that it makes sense to use the term “social networking” rather than “social media” to describe sites and tools that help you stay connected with others. We’re not all journalists, and the “media” part of the term seems to signify [...]

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Tags: blogging · social media · sxsw · techpubs

Social Media Marketing Playbook - book review

March 17th, 2008 · 2 Comments

This book was an easy, fun, read, and seemed especially pertinent after all the immersion into social networking I’ve been doing with SXSW Interactive. The 100-page book, Getting to First Base: A Social Media Marketing Playbook, is aimed at your company’s marketing department for them to read before deep-diving into the social media landscape. [...]

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Tags: rss · social media · techpubs · wiki · writing

Stories from SXSWi 2008 - Edit Me: How Gamers are Adopting the Wiki Way

March 16th, 2008 · 1 Comment

Eager to get started with the four days of SouthBy goodness, I got off work Friday afternoon a little early, having headed in a little early, and made it downtown in time to wait in a line a half a block long for my SXSW Interactive badge complete with my photo. I only needed a [...]

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Tags: wiki

SXSW and Twitter - lost digital camera, found!

March 12th, 2008 · No Comments

I finally have an exciting handful of stories from South By Southwest based on the really neat people I met. Yesterday I wrote about the awesome attendees. Here’s a story about Twitter used in a way I hadn’t heard of before.
At Tom Parish’s social media metrics panel, I sat next to Summer Huggins, who works [...]

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Tags: writing

Amazing conversations and meeting amazing people at SXSW Interactive

March 12th, 2008 · 3 Comments

South by Southwest Interactive is a big web design/blogging conference in downtown Austin. There are thousands of people here for it in 2008. It’s crazy busy.
The latest excitement was in a friend’s panel where people tried to stage an uprising on both Twitter and in the meebo room at meebo.com/sxsw, set up specifically for this [...]

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Tags: writing

Stories from SXSWi 2008 - BarCamp Austin III (BarCampAustin3)

March 10th, 2008 · 1 Comment

Steve Carl already wrote up his notes from BarCamp Austin and I enjoyed his viewpoint very much. This was only my second BarCamp experience, and this year, I decided to take the plunge and actually volunteer to present. Whurley was very encouraging despite my inexperienced questions. “What’s a badge that you wear vs. a badge [...]

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Tags: sxsw

SXSW Interactive starts today - pack your XO

March 7th, 2008 · 2 Comments

So many sessions that I want to attend, but at least sched.org lets me select more than one session at a time. Such an awesomely simple interface and login is so quick, just an email address and a password and you’re scheduling in no time.
I’ve also put an invite out on upcoming.org to anyone who [...]

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Tags: OLPC · sxsw